
Pinaka.games Products
Products Built for iGaming Operations
Three proprietary products covering player operations and engagement, affiliate management, and CRM and player lifecycles. Use them on their own or together.

Our Products
Three Products. One Connected Ecosystem.
Each product solves a different operational need, and they are built to work together across the same player data and operating stack.
Gamru
Player Account Management + Engagement. Player operations, missions and progression, tournaments, rewards and engagement reporting.
View Product
Player Operations and EngagementAffiBulls
Affiliate Operations. Partner onboarding and management, tracking and performance, commission control and payout oversight.
View Product
Affiliate Management SoftwareChanova
CRM + Player Lifecycle. Player 360 and segmentation, AI-assisted journeys, VIP and retention workflows with compliance-aware engagement.
View Product
Next Gen AI CRM Built for Gaming
What the Ecosystem Covers
Acquisition, Engagement and Lifecycle in One Stack
Together, the three products cover the operational areas behind player acquisition, day-to-day player operations, engagement mechanics and long-term retention.
Player Operations
Player profiles, account actions, eligibility and access, handled in one connected workspace.
Engagement Mechanics
Missions, progression, tournaments, leaderboards and rewards built around eligible activity.
Affiliate Partners
Partner onboarding, approvals, promotion management and partner-level visibility.
Commissions and Payouts
Commission models, wallet and payout oversight, and finance-ready reporting.
Player 360 and Segmentation
Unified player context and dynamic audiences for CRM, retention and VIP teams.
Lifecycle and Engagement
Multichannel journeys, VIP workflows and compliance-aware engagement across the lifecycle.

Explore Each Product
A Closer Look at Each Product.
Switch between the products to see what each one covers, then open its page for the full capability detail, integrations and demo.
Player Operations and
Engagement in One Place
Manage player profiles, eligibility and access, then build engagement through missions, progression, tournaments and rewards.
- Player profiles and account operations
- Missions and progression
- Tournaments and leaderboards
- Rewards and engagement reporting

Affiliate Operations
Under Control
Run partner acquisition end to end, from onboarding and promotion through tracking, commissions and payout oversight.
- Partner onboarding and management
- Tracking and performance
- Commission models and control
- Wallet and payout oversight

CRM and Player
Lifecycles, Connected
Unify player context, build dynamic audiences and orchestrate multichannel journeys with VIP, retention and safeguard workflows.
- Player 360 and segmentation
- AI-assisted lifecycle journeys
- VIP and retention workflows
- Compliance-aware engagement

How the Products Work Together
From Acquisition to Retention
One connected flow: partners bring players in, player operations and engagement keep them active, and CRM workflows build long-term value.
Acquire
Partners and traffic come in through AffiBulls, with tracking and commission rules applied from the first click.
Onboard
New players land in Gamru, where profiles, eligibility and account operations are managed in one place.
Engage
Missions, progression, tournaments and rewards turn everyday activity into structured engagement.
Understand
Chanova unifies player context and builds dynamic audiences for CRM, VIP and retention teams.
Retain
Lifecycle journeys run across channels, with VIP workflows and responsible-gaming safeguards applied.
Optimize
Partner, engagement and lifecycle performance feeds back into the next cycle of decisions.
Frequently Asked Questions
Questions About Pinaka.games Products?
Pinaka.games has three proprietary products: Gamru for player account management and engagement, AffiBulls for affiliate management, and Chanova for CRM and player lifecycles.
Yes. Each product addresses a different operational area and can be evaluated and used on its own.
They are built to connect across the same player data and operating stack, so player operations, affiliate activity and CRM workflows can share context.
Each product is designed to connect with an operator's existing platform, data and workflow tools. Available integrations are confirmed for the selected product and scope.
Book a demo and tell us your operating model and requirement. We will walk through the relevant product and the integration environment with you.

Book a Demo
See the Products in Action
Tell us your operating model and the requirement you want to solve, and we will walk you through the relevant product, integrations and next steps.
Book a Product Demo